Most people aren't interested in content that includes meeting minutes, vacation reports, or other stuff that's of historical interest only.Keep it short and simple.No need to write a dozen paragraphs when just three or four will suffice.Use photos and illustrations, but avoid off-topic stock photos or clipart. Use these basic guidelines when you construct your publicationįocus on Content To stand out and be worth the recipient's time, a good newsletter must surface meaningful content in a concise fashion.The era of 20-page newsletters died in the 1990s.Today, content that informs, educates, and entertains outperforms content that reads like meeting minutes.Some best-practice tips: Give the reader something they couldn't otherwise get from alternative sources special interviews, meaningful insider tips, etc. Use three or fewer typefaces, use frames and boxes sparingly, and stick to no more than one or two images per page.Whether you're designing a newsletter for print or for electronic distribution, adhering to well-established design principles can help you craft a professional-looking and reader-friendly newsletter. How Do I Design a Good Newsletter? Tips and Hints GASREGULAR Menu Lifewire Tech for Humans Newsletter! Search Close GO Software & Apps > Design 59 59 people found this article helpful How Do I Design a Good Newsletter? Tips and HintsTips and hints for designing one that generates interest By Jacci Howard Bear Jacci Howard Bear Writer A graphic designer, writer, and artist who writes about and teaches print and web design.Lifewire's editorial guidelines Updated on NovemTweet Share Email Tweet Share Email Design Graphic Design Photoshop Animation & Video 3D Design What to Know Keep it short and simple, and offer readers something they can't get from alternative sources.Stick to a consistent schedule and a consistent template.Less is more. How Do I Design a Good Newsletter Tips and Hints
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